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GO-TO FOOD SITES FOR MILLENNIALS

4M
Social media
followers
100%
Organic audience
growth at over 30%
#6
In comscore
lifestyle food
23M
Unique visitors
per month
800
Food, travel, lifestyle
channels on CTV
RANKS #1 IN DIGITAL FOOD Millennials: Persons 25-34 | Millennial families 25-34 w/2 kids | Persons 35-44
Males 25-44 | College graduates | HH income $100K+

Path to Purchase:

Recipe sites represent the next big retail format for online grocery purchase and delivery

155 Million people access a digital food site each month Fexy Media’s digital food properties have Amazon Prime members: 77% of Serious Eats audience and 66% of Simply Recipes audience


Brands integrated into path to purchase

Path to purchase will significantly increase purchase of products sold online through Amazon Prime Now (APN) Grocery Partners
with integrated, shoppable recipes featured on APN and across top recipe/food sites including Serious Eats and Simply Recipes.

Customer Inspiration At the point of seeking recipe
and food content
Purchase Intent Recipe and ingredients direct
to Amazon shopping cart.
Immediate Grocery Delivery Two-hour home
delivery

Fexy platforms

Inspiration

Native branding elements throughout the recipe browsing experience, with brand names integrated into the ingredients list on Simply Recipes and Serious Eats.

Shoppable Brand Integration

Prime Now button that enables customers to purchase branded ingredients directly from the recipe page for 2 hour delivery.

PRIME NOW

Recipe and Brand Promotion

Recipes with sponsored ingredients and brand placements will be highly promoted across Amazon Prime Now.

Featured Ingredients to Shopping Cart Integration

Recipe pages on Prime Now with featured tiles of branded ingredients and featured product photography for easy one-click to shopping cart.

Native Placement & Brand Integration Opportunities

Native Offerings
  • Custom content development
  • Sponsored post
  • Custom branded recipe integration
  • Custom video production & integration
  • Access to culinary influencers
  • Dynamic social programs
  • Ownership of various channels
Branded Media & Sponsorships
  • Homepage/site takeover
  • Video pre-roll
  • Dedicated newsletters
  • Targeted display / content adjacency
  • Roadblocks
  • Custom multi-platform rich media executions
  • Programmatic / PMP

Video Solutions

  • Broadcast quality custom video production
  • Custom content with highly
    social digital storytellers
  • Editorial placement with
    premier distribution partners
  • Licensing Rights

INNOVATIVE AD PRODUCTS

  • Ad product development
  • Publishing solutions
  • Multi-platform including desktop,
    mobile and connected tv
  • Events & Experiential
  • Media planning and buying

PROPRIETARY SOCIAL & ANALYTICS INSIGHTS

  • Social velocity reporting
  • Social footprint tracking of content
  • Social insights across Internet
  • Research capabilities

Our Partners & Clients

American Heart Association logo
ChefSteps logo
Stubbs logo
LL Bean logo
Barilla logo
Go RVing logo
Pillsbury logo
P.F. Chang's logo
Atkins logo
Readers Digest logo
Bank of America logo
Kraft Foods logo
OXO logo
Blue Plate Mayonnaise logo
American Standard logo
TGI Fridays logo
Bush's Best logo
Anova logo
Toyota logo
Minute Rice logo
UPS logo
Visit Florida logo
Alaska Seafood logo
AAA logo
Whole Foods Market logo
Del Real logo
Rice Select logo
American Red Cross logo
Nestle logo
US News logo
Idaho Potato logo
Lowes logo
Capital One logo
Tenet Health logo
General Mills logo
Panera logo
Weight Watchers logo
Wolf logo
Brand USA logo
Oscar Mayer logo
Hershey's logo
Arby's logo
American Diabetes Association logo
Penguin Random House logo
Tuttorosso logo
Wells Fargo logo
Say Vay logo
P&G logo
Dreyers logo

contact fexy sales today

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Our Locations

Seattle, WA
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Nashville, TN
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Austin, TX
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Brooklyn, NY
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Looking for the Next Great Brand

We are always on the lookout for talented creators, digital brands and awesome companies to add to our portfolio of how-to / informational brands, so please give us a shout if you’re interested in learning more!

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